 Ghost Kitchens
Not so long ago, being called a “ghost kitchen” was not necessarily a kind reference.
First
used in 2015 in a network investigative report,
the term was originally associated with early, delivery-only kitchens in New York City working off the grid with no formal
inspections and no names or addresses that could be traced in the city’s database
of restaurants.
Literally,
ghost facilities.
Today, ghost kitchens – also known as virtual, dark, shadow or cloud kitchens –
are legitimate business models operating above board. Optimized for delivery or
take-out, they have responded to the rapid growth and consumer demands for home
meal delivery as well as other commercial requirements such as menu testing,
meal prep, catering or added delivery capacity for restaurants not wanting to further burden their existing facilities. The pandemic has
only accelerated this growth to what is expected to be a trillion-dollar
industry by 2030.
Whichever term is used to describe these commercial kitchen facilities,
they are often well-appointed with all the amenities but
have no dining space, retail storefront or wait staff. This
usually translates to lower rents because they can exist in areas where
location is much less important.
Further, many of these facilities handle the health
inspections, taxes, utility bills, equipment repairs and much more resulting in
very low overhead costs for the small business owner.
For many culinary
entrepreneurs, the reduced costs and low overhead present unlimited
opportunities to leverage a ghost kitchen as they start new businesses.
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