 What's in the cooler...?
Key Elements Included In The Baseline Agreement1
KITCHEN
OPERATIONS
recommended major/minor equipment, wares and inventories lists needed to support the business model / product pricing worksheets / key vendor lists with parts numbers / comprehensive
checklists for all kitchen operations tasks
CORE BRANDING
MATERIAL2 professionally developed logo with multiple file renditions / branded content for website, email and marketing collateral / customized style and usage guide
BRANDED MARKETING
COLLATERAL TEMPLATES3 print-ready files for business cards, rack cards, gift cards, mailers and more / custom editing and additional written content creation as needed
MARKETING TOOLS customer rewards program / gift card program / direct mail campaigns / advertising content for social media
/ retention, referral and win-back strategies and content / customer survey content / press
kit
VOLUSION E-COMMERCE
WEBSITE4 mirror copy of the FEAST retail website content / custom editing and additional written content creation as needed
CONSTANT
CONTACT EMAIL5 multiple branded templates to support customer communications tasks / custom editing and additional written content creation as needed
BUSINESS
OPERATIONS
core documents such as a comprehensive business plan with SWOT
analysis / financial chart of accounts / pro forma and cash flow planning tools / financial metrics and analysis worksheets / staff position descriptions / comprehensive checklists for all business operations tasks
INSTRUCTION & CONSULTATION instruction is provided for all tools,
processes and software outlined above / day-to-day monitoring/mentoring
and on-demand consultation for up to six months / as needed or requested, assistance with menu design and recipe development, business or product review and feedback, business document review
Ongoing
As a client of FEAST
Brands, LLC, you will receive useful and relevant information from
us regularly throughout the agreement period and beyond that can benefit your business such as market and trend research, interesting and useful articles, best practices, new recipes and
more. We also offer additional fee-for-service options by way of
administrative support so you can spend more time concentrating on growing your
business. These include management of your website, email and customer
rewards program, social media and marketing support, graphic design and
additional formal consulting.
Recipes Are Available
We have a broad and robust inventory of
crowd-favorite recipes developed specifically for delivery that are available for bundled purchase with or without a consulting agreement.
See the RECIPE page for more details and the complete list.
FEAST Specialty Foods™ Name
& Logo
If you have not settled on a company name yet,
we encourage you to consider FEAST Specialty Foods™ for your culinary business identity, a witty and wildly functional double entendre of a name that
flows through to everything in the business model. It’s a highly versatile
moniker that can repeatedly feed your
marketing collateral, email subject lines and much, much more. FEAST Brands, LLC owns the rights via
registered trademark with the US Patent & Trademark Office and can license its use to you via a separate agreement. And to
protect your interests, we will not make similar agreements to other entities near your kitchen who could present competition to your business.
NOTES
1 – additional material may be offered or available depending on business objectives / all documents and
templates referenced here are delivered fully editable / as part of the start-up process, we will advise and assist as needed in establishing your vendor accounts such as your e-commerce website, merchant and credit card processing, email, and suppliers and vendors 2 – with the assistance of a professional graphics
designer, we will help you create an appealing logo using your business
name that will blend seamlessly with our existing branded website content and
design, email and marketing material 3 – includes content revisions during
the agreement period / you are responsible for ordering all printed material (we can advise and assist) 4 – using the FEAST retail WEBSITE as the starting point, we will work with
you to edit the content and create new content that reflects
your products, business objectives and core values / you are responsible for additional photography / we will train you on all
relevant website tasks such as making weekly product updates, compiling orders,
managing accounts and more / you are responsible for all related hosting and plan
fees 5 – we will train you on all relevant email tasks such as making
weekly product updates, scheduling sends, managing contacts, conducting customer
surveys and more / you are responsible for all related hosting and plan fees
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